Engines

Track how Google AI Mode talks about your brand

How we collect Google AI Mode

Google AI Mode

DataForSEO, a licensed data provider, fetches Google AI Mode’s answer to the prompt from Google.

Included in: Starter, Growth, Pro

What we record for each answer

  • The answer text, analysed for brand mentions and sentiment.
  • Citations: the sources the answer links, ranked in the order it first cites them.
  • The shown rate: how often Google showed an AI answer at all.

What to know

  • When Google shows no AI answer, the run is stored as no AI answer shown and left out of every answer-based number.
  • It has no organic results, and it reports no answer feature we can count: its images and product cards are drawn inside its answer text.
  • Persona variants, Chinese variants and prompts over 700 characters once encoded do not run on it.
  • Google does not report the searches behind the answer, so its fan-out is not applicable.

Read more in the docs

  • Engines and measurement

    The eight AI engines we measure, how we query them (the two Google engines, ChatGPT (app) and Gemini (app) through a licensed data provider), which engines run for your project, how a country or city reaches each one, and how each answer is labelled.

  • Metrics defined

    Every number in the product, with its exact formula and denominator, including the run metrics of the two Google engines and how often answers cite any source.

  • Answer features

    Which engines put shopping, local businesses, ads, video, images or tables inside their answers, and which answers used web search.

Google AI Mode is included in Starter, Growth and Pro.

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