See how AI answers talk about your brand.
Track your visibility, and how answers describe your brand, across ChatGPT, Gemini, Perplexity, Claude, Grok and Google's AI Overviews and AI Mode. Then follow the visits those answers send you all the way to revenue.
Free to start. No credit card required. Measured through the providers' official APIs and, for Google and ChatGPT's and Gemini's apps, a licensed data provider.
See what AI says about one brandYou're #2 of 5 in AI visibility
Tallyhook leads by 3.2 pts. You closed 1.1 pts of that gap in the last 28 days.
Last run Sep 26, 07:14 UTC
Aug 30 to Sep 26 vs prior 28 days · 1,284 answers across 8 engines
On ChatGPT
- Tallyhook 26.4%
- Quillstone 23.9%
- Bramblewick 19.1%
- Marlowe Cash 16.1%
- Sedgewick Books 11.2%
Brand ranking
By visibility| # | Brand | Visibility | SoV | Pos. |
|---|---|---|---|---|
| 1 | Tallyhook | 26.0% Up 0.3 pts vs the prior window | 27.4% | #1.9 |
| 2 | Quillstone (you) | 22.8% Up 1.4 pts vs the prior window | 23.3% | #2.4 |
| 3 | Bramblewick | 19.6% Down 0.8 pts vs the prior window | 20.5% | #2.7 |
| 4 | Marlowe Cash | 15.9% Up 0.4 pts vs the prior window | 16.9% | #3.1 |
| 5 | Sedgewick Books | 11.4% Down 0.5 pts vs the prior window | 11.9% | #3.8 |
Pos. is the average rank when named. Lower is better.
Illustrative data for a fictional brand.
Every answer surface that matters
Each prompt you track can go to every engine on your plan, up to all 8, every day, and every answer is read for your brand, your competitors and the pages it cites.
8 engines, asked daily
One tracked prompt
- Gemini API
- Perplexity
- Google AI Overviews
- Google AI Mode
- ChatGPT
- Gemini
- Grok
- Claude
- Official API
- Licensed data provider
Measured through each AI provider's official API, and Google AI Overviews, AI Mode and ChatGPT's and Gemini's apps through a licensed data provider.
The shift
Ranking on Google doesn't put you in the answer.
Ask ChatGPT for the best bookkeeping app and you get three names, not ten blue links. The engine picks them from what it has read about each brand and from the pages it looks up while it answers.
If your brand isn't in that reading, you aren't in the answer, however well you rank.
58.5%
of US Google searches ended without a click to any website.
Source: SparkToro and Datos, 2024800M
people use ChatGPT every week, and many ask it what to buy.
Source: OpenAI DevDay, October 2025
Here's what that looks like for one brand Quillstone, a bookkeeping app we made up for the screens below.
The platform
Four questions, four screens.
Follow Quillstone, a bookkeeping app we made up, from a ranking it does not lead to the article that could change it.
Also in the platform: Brand perception and Alerts and reports.
Quillstone is #2 of 5. Tallyhook leads by 3.2 pts, and Quillstone closed 1.1 pts of that gap in 28 days.
Explore AI visibilityBrand ranking
By visibility| # | Brand | Visibility | SoV | Pos. |
|---|---|---|---|---|
| 1 | Tallyhook | 26.0% Up 0.3 pts vs the prior window | 27.4% | #1.9 |
| 2 | Quillstone (you) | 22.8% Up 1.4 pts vs the prior window | 23.3% | #2.4 |
| 3 | Bramblewick | 19.6% Down 0.8 pts vs the prior window | 20.5% | #2.7 |
| 4 | Marlowe Cash | 15.9% Up 0.4 pts vs the prior window | 16.9% | #3.1 |
| 5 | Sedgewick Books | 11.4% Down 0.5 pts vs the prior window | 11.9% | #3.8 |
Pos. is the average rank when named. Lower is better.
ChatGPT calls Tallyhook "the safest pick" and Quillstone "a close second". It cites 4 sources, quillstone.io among them.
Explore Sources and citationsWhat's the best bookkeeping software for freelancers?
Answer
For most freelancers, Tallyhook is the safest pick: it handles invoicing, expenses and quarterly tax estimates in one place, and reviewers rate its mobile app highly. Quillstone is a close second and the better fit if you bill by the hour, since tracked time flows straight into invoices and bank feeds reconcile automatically. Bramblewick is the budget option, with a free tier that covers basic income and expense tracking, though its reports are limited. If you already pay for a payroll tool, check which of these connects to it before you commit.
Brands in answer
- Tallyhook Positive #1
- Quillstone (you) Positive #2
- Bramblewick Neutral #3
Sources
- g2.com Mentions you
- quillstone.io Your page
- reddit.com Mentions you
- capterra.com No mention
Topic by topic, Google beside AI: "Recurring invoices for retainer clients" has a best Google position of 4.7, yet AI answers cite Quillstone in 5 of 40.
Explore AnalyticsTopic map built Sep 21 from 412 searches and 27 prompts.
Low AI citations, weak on Google
1 Next step: write or improve a pageQuarterly taxes for freelancers
Target- 1,240 impressions, 31 clicks, best position 14.6 for quarterly estimated taxes freelancer
- AI answers
Cited in 0 of 24 answers, named in 9 of 24 analysed
Other sites cited: tallyhook.com in 15 answers, bramblewick.co in 11
- Search volume
- 1,470 searches a month (US, GB) · difficulty 34 of 100 in US
On Google page one, low AI citations
1 Next step: improve the ranking page for AIRecurring invoices for retainer clients
- 2,940 impressions, 193 clicks, best position 4.7 for recurring invoices retainer clients
- AI answers
Cited in 5 of 40 answers, named in 22 of 40 analysed
Other sites cited: tallyhook.com in 17 answers, marlowecash.com in 9
- Search volume
- 350 searches a month (US, GB) · difficulty 18 of 100 in US
Strong on both
1Freelancer invoicing software
Target invoicing app- 3,780 impressions, 252 clicks, best position 4.0 for best invoicing app freelancers
- AI answers
Cited in 19 of 52 answers, named in 34 of 52 analysed
Other sites cited: tallyhook.com in 24 answers, bramblewick.co in 13
- Search volume
- 660 searches a month (US, GB) · difficulty 41 of 100 in US
This week's best idea scores 92/100: "How to estimate quarterly taxes as a freelancer". Answers to your tax prompts cite guides from Tallyhook and Bramblewick, and none of yours.
Explore OptimizeBest opportunity this week
92/100How to estimate quarterly taxes as a freelancer
Answers to your tax prompts cite guides from Tallyhook and Bramblewick, and none of yours.
Other ideas this week
2- Write this one
Tallyhook vs Quillstone for freelancers who bill by the hour
Comparison prompts name you, but the pages they cite are written by competitors.
- Write this one
A bookkeeping checklist for your first year freelancing
Perplexity and Gemini cite checklists for this, and you have no page on it.
Illustrative data for a fictional brand.
AI traffic
Find out which AI engines send you customers.
Most GEO tools stop at “you were mentioned.” Connect Google Analytics 4, map its property to your project, and DiscoveredBy splits your AI-referred visits by engine, then follows them to conversions and revenue. When someone asks whether AI visibility is worth the budget, you have the number.
- Connect Google Analytics 4 and map its property to your project
- Attribute sessions and conversions to each AI engine
- See the pages AI visitors land on and the revenue they bring
- AI sessions
- 4,321
- Conversions
- 150
- Revenue
- $83.5K
Quillstone, last 28 days.
Last 28 days
4,321 sessions
ChatGPT sent the most, 1,842 of them, or 42.6% of the total.
What they did next
150 conversions
3.5% of AI sessions converted, worth $83.5K.
By engine
ChatGPT 1.8K 42.6% 3.4% conv rate $31.5K
Perplexity 1.1K 26.2% 3.6% conv rate $20.5K
Gemini 704 16.3% 3.1% conv rate $11.0K
Claude 489 11.3% 3.9% conv rate $10.4K
Grok 156 3.6% 3.2% conv rate $10.0K
Illustrative data for a fictional brand.
Agents
Twelve agents, each with one job.
One reads your site the moment you sign up. Others watch for drops in visibility, find the pages AI engines cite instead of yours, and plan and draft the articles that close the gap.
Starts the moment you sign up
Business Profiler
Understands your business the moment you connect your site.
How it works
Two minutes to set up. Then it runs every day.
-
Connect your brand
Tell us your brand name, domain, and key competitors. Setup takes under two minutes.
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We scan AI engines daily
DiscoveredBy queries Gemini, Perplexity, Claude and Grok through their official APIs, and Google AI Overviews, AI Mode, ChatGPT and Gemini’s app through a licensed data provider, with real prompts your customers use.
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Get visibility reports
See where you're named, where you're missing, and which pages to work on first.
Weekly report
Every Monday, this lands in your inbox.
A plain-English summary of your week in AI search, for the people on your team who will never open a dashboard.
- Deterministic, no fluff
- Delivered every Monday
- Print or save as PDF from Weekly insights
Weekly Report
Quillstone
AI visibility rose 0.4 points to 23.4%. 32.6% of answers linked to you. You gained ground on 3 prompts and slipped on 1 prompt.
- Brand visibility
- 23.4%
- +0.4
- Share of voice
- 24.1%
- +1.3
- Position
- 2.2
- 0.3 better
- Citation rate
- 32.6%
- +1.7
- Citation share
- 27.8%
- +1.7
- Prompts
- 27
Biggest movers
- Best invoicing app for freelance designers +9
- How do I track business expenses as a freelancer? +6
- Simple bookkeeping software for sole traders +4
Do this next week
- 1. Add comparison table: quillstone.io/compare/tallyhook (high impact)
- 2. Add statistics: quillstone.io/guides/quarterly-taxes (high impact)
- 3. Add schema markup: quillstone.io/pricing (medium impact)
You receive this because your Quillstone project is on a paid plan. Manage report emails in Settings.
Illustrative data for a fictional brand.
I've spent more than 18 years in digital. I started in SEO in 2007 and went on to lead search, media and analytics teams in Chennai and Dubai, working with some of the top e-commerce shopping engines and news portals across the globe.
Lately the question from brands has changed: “Why doesn't ChatGPT mention us?” The ranking reports we've relied on for years can't see AI answers at all.
DiscoveredBy is the tool I wanted for that question. It tracks how AI engines describe your brand against your competitors, which sources they cite, and hands your team the exact moves to make so they recommend you.
We're just launching, so I'll be honest: there's no wall of customer logos here yet. Try it, then tell me what's missing. I read everything.
- 18+ yrs
- in digital, search and analytics
- 20+
- SEO, SEM and data specialists led
- Global
- e-commerce shopping engines and news portals
- Dubai
- based, serving clients across regions
Start free, no card required
Create an account and the Business Profiler reads your site, suggests up to 5 prompts worth tracking, and monitors 2 of them across ChatGPT, through a licensed data provider, and Gemini API, through Google's API. You see how often AI answers name your brand (Visibility) and cite your site (citation rate), with sentiment scoring from day one.
- 1 project
- 2 tracked prompts
- 2 AI engines
- Visibility and citation rate
Generative Engine Optimization (GEO) is the practice of optimizing your digital presence so that AI answer engines (like ChatGPT, Gemini, Perplexity, Claude, Grok and Google’s AI Overviews) cite, reference, and recommend your brand in their AI-generated responses. Unlike traditional SEO which targets search engine result pages, GEO focuses on influencing how large language models select and present sources.
Traditional SEO optimizes for keyword rankings and backlinks on search engine result pages. GEO targets AI answer engines that synthesize information from multiple sources into direct answers. While SEO focuses on clickthrough rates, GEO focuses on citation rates, Share of Voice in AI responses, and entity-level authority that AI models use to select trusted sources.
Eight engines: Gemini API, Perplexity, Claude and Grok, whose generated answers DiscoveredBy collects through the Gemini, Perplexity Sonar, Anthropic and xAI APIs, and Google AI Overviews, Google AI Mode, ChatGPT and Gemini, which a licensed data provider fetches from Google’s results, from chatgpt.com and from gemini.google.com for each prompt, along with the organic results beside an AI Overview. ChatGPT and Gemini are what chatgpt.com and gemini.google.com show a person who is not signed in, so ChatGPT is measured through its app only, and Gemini both through its API and as its app answers. Which engines run depends on your plan. Daily scheduled runs measure your tracked prompts; API outputs can differ from consumer apps, and when Google shows no AI answer for a search, that is reported as its own outcome, the shown rate.
DiscoveredBy follows a structured process: discovery and intelligent crawling, daily AI search monitoring, deep results analysis, actionable recommendations, and continuous performance tracking. We identify gaps between what AI engines cite and what your site offers, then provide specific technical and content recommendations.
DiscoveredBy runs a team of twelve specialized AI agents that work your visibility automatically: the Business Profiler, Prompt Discovery, Sentiment & Framing, Visibility Watchdog, Citation Gap Finder, Article Topic Planner, Article Writer, On-Page Optimization, the Search Plan, Revenue Attribution, the Growth Advisor, and the llms.txt Advisor. Together they turn monitoring into clear, prioritized actions. See the Agents page for what each one does.
Now. Billions of queries are already being answered by AI engines instead of traditional search. Early movers who optimize their content for AI citations will build compounding authority as these platforms grow. The longer you wait, the more ground competitors gain in AI-generated recommendations.