Engines

Track how ChatGPT talks about your brand

How we collect ChatGPT

ChatGPT (app)

DataForSEO, a licensed data provider, puts the prompt to chatgpt.com in a session that is not signed in and returns the answer the page shows.

Included in: Free, Starter, Growth, Pro

What we record for each answer

  • Brand mentions and sentiment, read from the text the page shows.
  • Citations: the answer’s inline sources, ranked in the order they first appear.
  • The searches it ran and the pages they found, when it chose to search, captured from 2026-09-29.
  • Answer features: web search, shopping, local businesses, ads, images and tables.

What to know

  • Persona variants and city targets do not run on it.
  • A Chinese language variant does not run, and neither does a prompt over 2,000 characters once encoded; a prompt is never cut short.
  • ChatGPT decides for itself whether to search, so some answers cite no sources.
  • When an answer cannot be read, the run fails; the day’s failed runs are retried automatically at 03:00, 05:00, 09:00 and 17:00 UTC, and a run still failed after the 17:00 retry stays failed for that day.
  • It shows what chatgpt.com answers a visitor who is not signed in; a signed-in person on their own device can see a different answer.

Read more in the docs

  • Engines and measurement

    The eight AI engines we measure, how we query them (the two Google engines, ChatGPT (app) and Gemini (app) through a licensed data provider), which engines run for your project, how a country or city reaches each one, and how each answer is labelled.

  • Fan-out

    What each engine actually searched for behind your prompt, and the eight categories those searches fall into.

  • Answer features

    Which engines put shopping, local businesses, ads, video, images or tables inside their answers, and which answers used web search.

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